Realogics Sotheby’s International Realty (RSIR) announced a pivotal sales milestone of surpassing $1 billion in residential sales volume over a trailing 12 month period as of October 2016, according to Trendgraphixresearch. Since commencing operations with the Sotheby’s International Realty network in February 2010, the new Seattle-based brokerage firm has quickly expanded to five regional offices including Downtown Seattle, Bainbridge Island, Kirkland, Issaquah and Madison Park, with more than 200 brokers and employees that proudly serve all property types and price points.
“Today we recognize the collective accomplishments of our entire team and the power of this extraordinary brand by reaching this significant sales marker,” said Dean Jones, President and CEO. “We are truly honored to represent Sotheby’s International Realty and the thousands of clients that have chosen to work with us over the years. This milestone is a testament to the company we keep and the results we create – one sale at a time.”
Perhaps best known for selling priceless works of art at the auction house and noted estates worldwide, the Sotheby’s® brand is synonymous with luxury. RSIR has participated in 31-percent of all the sales valued above $5 million in the region during the trailing 12 months and it’s brokers currently represents 30-percent of the most valuable listings in the Northwest Multiple Listing Service. However, the firm also applies its unique platform to deliver unparalleled service at all market segments. Over the past year, home sales priced below $500,000 and between $500,000 and $1 million were equally balanced – each segment comprising 37-percent of the 1,171 residential sales while 26-percent of sales closed above $1 million.
“To us, luxury is an experience and not just a price point,” said Jennifer Johnsen Cameron, Vice President of Brand Development for RSIR. “Our commitment is to deliver an exceptional level of service and matchless visibility for all our properties, whether that’s a $400,000 starter home or a $40 million estate.”
Johnsen Cameron credits RSIR’s ability to innovate and provide unique marketing solutions as the primary catalyst for the company’s growth. She points to prevailing market trends such as international sales, a blossoming tech community, and demand for new construction as being just a few examples where RSIR has cultivated unique offerings.
“We offer our robust Asia Services Group, we benefit from exclusive partnerships with Puget Sound Business Journal and Geekwire, and we represent some of the most important high-rise and mixed-use developments in the region,” adds Johnsen Cameron. “These platforms have been a catalyst to our growth because our company has developed programs that are only available at RSIR. Ultimately, our objective is to provide every available advantage in the industry to our brokers and to our clients. As the market evolves, so do we.”
Despite being the newest brokerage to join an established peer group of the largest residential real estate brands in Washington State, RSIR consistently ranks among the highest average selling prices, maintains the greatest percentage of producing brokers, and the highest listing sales production on a per broker basis. The firm has also been recognized among the fastest growing, with a 46.2-percent growth in sales volume year-to-date in 2016 and represents 73-percent of the sales for the Sotheby’s International Realty Brand in Washington State.
Worldwide Sotheby’s International Realty has grown to include more than 800 offices with 19,000+ sales professionals representing 47,850 exclusive listings.